One epiphany that inspired the strategic name and the purpose of our company — Standing Oaks Marketing — was the simple business analogy of the acorn and the oak tree.
The acorn, just as a brand or company, simply requires the right conditions to germinate and time to grow strong.
Did you know that only 1 in 10,000 acorns actually grow into a full-sized tree?
Likewise, according to some studies, only 25% of new businesses make it 15 years or more.
Two critical reasons businesses fail are lack of proper marketing and being too rigid with their strategy. These two go hand in hand. Without a well thought out strategy, any marketing or creative you do will likely be inefficient or lacking relevancy to reach your target.
It’s said that an oak tree’s life cycle is 300 years growing, 300 years resting and 300 years declining.
Now, you might not have a 300-year or even a 30-year business plan but with the right strategy, marketing and creative execution, your business can be firmly planted in the right place and properly nourished. This enables it to grow and take on a stable and long-lasting stance, becoming an oak of the industry™—strong, dependable, wise and fruitful.
Whether you’re already an established business or just getting started, Standing Oaks Marketing would like the opportunity to stand with you. Founded as a fractional marketing company, our mission is to partner with your business and to participate in your growth without permanently adding to your bottom-line. We do this through a value-based pricing structure. To encourage dependability and flexibility, we provide scalable, fixed fee pricing that allows you to effectively and efficiently adjust our engagement to fit your marketing needs.